Products that Motivate

A new product type: tools for improving engagement.  Here is the background idea (from Giga)

The heightened awareness of costs associated with a disengaged workforce have led to the rise of a new class of software: culture-management tools. RoundPegg, CultureIQ, Waggl, and TINYpulse, among many others, are designed to keep track of employee sentiment, find problems that might affect morale or retention, and help drive initiatives to keep engagement high.

Notice the three subcategories? (1) tracking moods, (2) identifying barriers to engagement, (3) upgrading connection to work.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s